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Observes are intrigued by another central issue: how will seats be divided between the two package-buyers? They fear that the reduction of tourist players, who have direct contacts with the national air carrier, will tip the balance of power on the market of tours to Great Britain. There is a chance that BSI and Inna will gain considerable control over Aeroflot’s flights and therefore will be able to dictate the prices.
According to experts, the turning point in the situation will be the behavior of other companies on the market. A BANKO journalist received such a forecast: “…there is an old power struggle for dominant position on the market between Inna Tour and BSI. Now it is BSI who has a better chance. Therefore, small companies intend to support Inna Tour by buying seats from it and creating a pool agreement with Inna to confront BSI.’ Denis Bashkirov, commercial director of Great Rivers, agrees with this position. He believes that the pool formation by players can prevent the monopolization of the direction. Observers name Great Rivers as well as Emerald Travel and Meridian Express amongst the participants of the pool.
In turn, BSI does not doubt its success. According to Andrey Ignatiev, the head of directors board, the pool formation is a curious step: ‘There will not be a monopoly. However, if they are afraid of it, they can get together. I value strong competitors.’ He told BANKO that the previous year BSI had already tried to offer the common price for tickets to London, but ‘numerous small companies’ who bought a lot of seats from Aeroflot were against it. ‘However now, when there is only Inna apart from BSI, we can agree on a compromise,’ he commented to BANKO.



